Balancing Purpose and Profit
Frutura is headquartered in California’s Central Valley, one of the world’s most productive agricultural regions. Driven by both purpose and profit, Frutura intends to be a ‘force for good’ through benefiting our workers, the environment, communities, customers, consumers, and investors.
As an aspiring B Corporation, Frutura will use B Lab’s rigorous framework for good governance, transparency, and accountability in our first year of operation, after which the company plans to apply to become a Certified B Corporation. Click here to learn more about B Corporation values.